
LOVE NOTES
Take The Plastic-Free Pledge With Us This Month
Posted on July 09 2018

We're Celebrating Independence All Month Long
Posted on July 03 2018
Summer Yoga + Wellness Tips
Posted on June 26 2018
June is Mental Health Month at PRIM
Posted on June 19 2018
4 Wedding-Planning Tips to Save Yourself Money (and Stress)
Posted on June 11 2018
Here Comes the PRIM Bride
Posted on May 30 2018
Join the Fashion Revolution: Shop Ethical for Earth Week
Posted on April 22 2018
#StoryTime: Book & Craft for April 14th
Posted on April 14 2018
Mark Your Calendars: #PRIMfest2018 is Coming Soon
Posted on April 04 2018
Lucky YOU: This Month is Packed with Fashion (& Fun!)
Posted on February 27 2018
#StoryTime: Book & Craft for February 17th
Posted on February 16 2018
How To Pamper Yourself This Valentine's Day
Posted on February 12 2018
#StoryTime: Book & Craft for February 10th
Posted on February 11 2018
#StoryTime: Book & Craft for February 3rd
Posted on February 02 2018
A Sneak Peek at This Saturday's #StoryTime Book & Craft
Posted on January 24 2018
Why We're Not Setting Resolutions This Year
Posted on January 09 2018
12 Days of PRIM Babes: Missy's Big Reveal!
Posted on December 23 2017
12 Days of PRIM Babes
Posted on December 12 2017
What We're (Most) Thankful For This Year
Posted on November 22 2017
Designer + Vintage = Our New Handbag Obsession
Posted on November 08 2017
A PRIM Babe's Guide to Denim
Posted on October 30 2017
Introducing PRIM luxe, a New Way to Shop
Posted on October 23 2017
A PRIM Babe's Guide to Yoga (and Essential Oils!)
Posted on October 18 2017
Help Us Help Our NorCal Neighbors
Posted on October 12 2017
1 Comments
Wine Not? Join Us for #PRIMSundaySips!
Posted on September 22 2017
Girl Crush of the Month: Staci Greenbaum
Posted on September 21 2017
The PRIM Guide to Fall Fitness
Posted on August 28 2017
What is a Transitional Wardrobe?
Posted on August 25 2017
Sneak Peek: What Went Down on our LA Buying Trip
Posted on August 14 2017
10 Ways to Beat the Heat this Summer
Posted on August 01 2017
10 Reasons Why We Love Our Denim
Posted on July 25 2017
#SeasTheDay
Posted on July 10 2017
How to Wear White *After* Labor Day
Posted on September 09 2016
PRIM POP Launches Rylee + Cru
Posted on August 28 2016
Event Recap: Freebird Fashion Show
Posted on August 22 2016
PRIM POP Named "Best of the East Bay"
Posted on August 11 2016
Show your Team Spirit with our Made-in-the-USA Picks
Posted on August 09 2016